Microsoft is reviewing different ways to implement conversational AI within the Microsoft advertising platform, Kya Sainsbury-Carter, corporate vice president of Microsoft advertising, told Greg Finn…
Posts published in “Search Engine Optimization”
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Of all the tactics for driving traffic on the web, search engine optimization (SEO) is perhaps the most powerful, given that 53% of a website’s…
Google’s new Search Generative Experience, which began rolling out a few weeks ago, now can use Google Business Profile data to help it create its…
Google may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. Following a lengthy investigation,…
Google Marketing Live 2023 made it clear that AI is going to change the role of digital marketing in a big way. At SMX Advanced,…
Twitter is going to start paying its verified content creators for adverts served in their replies over the next few weeks. Elon Musk, who has…
Google has started testing its automatically created assets feature on Performance Max campaigns after announcing plans to do so at Google Marketing Live last month.…
Google has updated its form to submit search spam to the Google Search team. The types of spam you can submit with this form include…
Google Merchant Center is testing a ‘checkout’ pilot that could give you an extra opportunity to bring customers to your website. The Google Merchant Center…
TikTok is testing visual search in Shop, its ecommerce solution. Users can take a photo or upload an image to find and buy similar products.…