Social media integrations are a great way to combine marketing efforts across channels. They help customers shop directly from social networks like TikTok and Instagram,…
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There are a few universal questions that keep marketing leaders up during the quiet hours of the night: How do we do more with fewer…
Black Friday is almost here. Don’t expect busy shopping malls and crowded parking lots. Your customers will be looking for deals online and on social.…
A successful social media product launch should always tick a few boxes. Cost-effective? Check. Scalable? Double-check. Positive return on investment (ROI)? Triple-check. According to The…
Managing your Instagram marketing strategy is time-consuming. From posting content at the right time to keeping up with your comments—there’s a lot that goes into…
The holiday shopping frenzy isn’t confined to crowded malls. It’s happening online, and social media is the storefront. According to a Q4 2024 Sprout Social…
Which social media networks should your brand focus on? Not too long ago, the answer may have been, “as many as your team can handle.”…
If YouTube marketing is a part of your overall social media strategy, you’ve likely dabbled in making YouTube Shorts to connect with your audience and…
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According to Sprout’s The Social Media Productivity Report, social media marketers spend an average of 40 hours per week on management tasks, with some clocking…