Within the next 12-15 months, third-party cookies will retire across digital marketing channels. Savvy advertisers know they need to begin developing a game plan for…
Posts published in “Search Engine Optimization”
Category Added in a WPeMatico Campaign
Meta Platforms’ Facebook is reportedly in the early stages of planning a Basic Ads product. Basic Ads would be aimed at advertisers who are looking…
Ready or not, Universal Analytics is sunsetting next year. While there is still some time to prepare, marketers should start moving over to Google Analytics…
Did you forget that SEO toolset provider Ahrefs announced plans to build its own search engine in 2019? If you answered “yep,” you aren’t alone. …
On December 21, 2021 Microsoft announced that plans to acquire Xandr from AT&T. Six months later Microsoft has disclosed that the acquisition has been completed.…
“We don’t have enough content on the website. We need to publish 100 pages per month.” That is typically what I hear from the C-suite…
Arkady Volozh, Yandex’s CEO and executive director, resigned from his position, the company announced today. The European Union imposed sanctions on Volozh personally. Yandex has…
“A small percentage of traffic” will soon see the initial testing of Google Chrome Topics API go live on July 1. The new feature will…
Google has introduced a new “algorithmic improvement” for how it selects titles for the search result snippets for multi-language or transliterated titles or where the…
Google has released a Search Ads Automation Guide that shares some best practices on how to use automation to reach customers. The guide is long…