According to Sprout’s The Social Media Productivity Report, social media marketers spend an average of 40 hours per week on management tasks, with some clocking…
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To thrive in a fast-paced digital world means keeping a close eye on the strategies that work for others in your industry. This competitive analysis…
When people see an Instagram post they like, they often engage with it by Liking and commenting on it. Some may even share it with…
With over three billion active users, Facebook remains a big deal for brands as it’s one of the few platforms that offers such a massive…
In May 2024, hundreds of feet in the air, a 45-foot image of influencer, author and celebrity chef Molly Baz holding lactation cookies over her…
As brands rush to TikTok and Instagram for influencer marketing, don’t forget: Facebook’s billions of users aren’t going anywhere. In fact, this shift is creating…
Marketing teams can’t afford to lose direction when navigating influencer collaborations, hashtag campaigns and content creation. Without a clear strategy when partnering with creators and…
Your business’s health and longevity means keeping a watchful eye on your brand’s public perception. There are more ways than one your audiences can talk…
The sooner you start tracking social media conversions, the better. Having a social media presence is practically a requirement for brands today. But that doesn’t…
Marketers: AI isn’t necessarily coming to replace you. But if you want to be the most skilled and well-equipped marketer in your field, you need…