We’re back with another installment of the Post Performance Report (PPR)—a series where we compile and analyze social media posts and campaigns inspiring us, and…
Posts published in “Facebook Marketing”
Category Added in a WPeMatico Campaign
Videos have taken over content on social media. They’re dynamic, engaging and drive incredible results. In fact, social networks across the board are dominated by…
Is receiving brand love like celebrating Valentine’s Day in primary school? Stay with me here. On Valentine’s Day, my classmates and I would craft various…
Algorithm shifts. Economic uncertainty. Crowded feeds. Like all social marketers, this is the social landscape our team faces. At Sprout, we turn to employee advocacy…
As more organizations eliminate diversity, equity, inclusion and accessibility (DEIA) initiatives, there’s been a trend in companies backtracking on their social justice commitments. Following the…
According to The 2025 Sprout Social Index,™ around three-quarters of marketing leaders say organic and paid social media marketing are top priorities for their organization.…
AI in content marketing is transforming how marketers like you have traditionally worked. It’s helping you become more strategic in planning your campaigns and more…
Growing with Instagram Reels takes more than trend-hopping and editing chops. What differentiates successful creators from others is how they use their analytics. These numbers…
I’ve been working in social media since its inception. I’ve watched it evolve from a place where users “poked” their friends and posted #TBT photos…
Your Instagram content may draw someone to your profile. But it’s what they see in your Instagram bio that will keep them there. In fact,…