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Authenticity on social media is a moving target
A few years ago, social media content hit a turning point. Perfectly curated Instagram grids and impeccably produced video gave way to carefree photo dumps,…Read More »
Did Google really lose search market share to Microsoft Bing in April?
Statcounter has updated its search engine market share stats for April – and the results are shocking. If they’re true. I’m doubtful – but hoping Statcounter…Read More »
The future of search is social by Edna Chavira
Is your social media strategy keeping pace with the latest industry trends and innovations? Deloitte’s comprehensive “State of Social Media” report reveals that social-first brands…Read More »
6 ways to use AI for paid search account restructuring
As the paid search advertising landscape evolves, AI and language model tools are gaining traction in streamlining and optimizing campaign restructuring processes. Some paid search…Read More »
How to boost your marketing revenue with personalization, connectivity and data
Personalization is rapidly becoming essential for businesses to drive engagement, loyalty and revenue growth. With declining website traffic from search and the phase-out of third-party…Read More »
Longing For May (2024 Wallpapers Edition)
Inspiration lies everywhere, and as a matter of fact, we discovered one of the best ways to spark new ideas: desktop wallpapers. Since more than…Read More »

Longing For May (2024 Wallpapers Edition)
Inspiration lies everywhere, and as a matter of fact, we discovered one of the best ways to spark new ideas: desktop wallpapers. Since more than…Read More »
5 Steps to Make Chatbot Call Center Convos Feel Human
Although chatbots can be extremely helpful for call centers on the backend, they still don’t have a great reputation among customers. Simply… The post 5…Read More »
How To Improve Call Center Agent Performance? Competition
Competition is a natural part of human nature, but it’s not a natural part of call center operations. That said, if you… The post How…Read More »
How to Reduce Hold Time in a Call Center in 1 Swift Action
There are a lot of ways you can reduce average hold times in your call center. Some involve complicated, multi-step processes that… The post How…Read More »
Ecommerce Roles: The Best Roles To Make Big Money
With the global ecommerce industry steadily growing each year, it’s clear that retail is transforming to accommodate more and more of online… The post Ecommerce…Read More »

The future of search is social by Edna Chavira
Is your social media strategy keeping pace with the latest industry trends and innovations? Deloitte’s comprehensive “State of Social Media” report reveals that social-first brands…Read More »
Did Google really lose search market share to Microsoft Bing in April?
Statcounter has updated its search engine market share stats for April – and the results are shocking. If they’re true. I’m doubtful – but hoping Statcounter…Read More »
How to boost your marketing revenue with personalization, connectivity and data
Personalization is rapidly becoming essential for businesses to drive engagement, loyalty and revenue growth. With declining website traffic from search and the phase-out of third-party…Read More »
6 ways to use AI for paid search account restructuring
As the paid search advertising landscape evolves, AI and language model tools are gaining traction in streamlining and optimizing campaign restructuring processes. Some paid search…Read More »
Google Ads will pause low-activity keywords starting in June
Google Ads will automatically pause low-activity keywords, starting in June, according to an email sent to advertisers by the Google Ads team. What is low…Read More »

Authenticity on social media is a moving target
A few years ago, social media content hit a turning point. Perfectly curated Instagram grids and impeccably produced video gave way to carefree photo dumps,…Read More »
Did Google really lose search market share to Microsoft Bing in April?
Statcounter has updated its search engine market share stats for April – and the results are shocking. If they’re true. I’m doubtful – but hoping Statcounter…Read More »
The future of search is social by Edna Chavira
Is your social media strategy keeping pace with the latest industry trends and innovations? Deloitte’s comprehensive “State of Social Media” report reveals that social-first brands…Read More »
6 ways to use AI for paid search account restructuring
As the paid search advertising landscape evolves, AI and language model tools are gaining traction in streamlining and optimizing campaign restructuring processes. Some paid search…Read More »
How to boost your marketing revenue with personalization, connectivity and data
Personalization is rapidly becoming essential for businesses to drive engagement, loyalty and revenue growth. With declining website traffic from search and the phase-out of third-party…Read More »

The Video Content B2B Buyers Find Most Helpful
B2B buyers say they find video content most helpful when it educates them about a product/service and when it provides a solution to a problem…Read More »
How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts [Podcast]
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson Gray about how live video…Read More »
The User-Generated Content Advertising Ecosystem [Infographic]
This infographic explores performance trends for UGC advertising and how social networks are investing in UGC. Read the full article at MarketingProfsRead More »
Effective Content Writing in 15 Steps
It’s easy to get overwhelmed and feel like pulling your hair out when creating new pieces of content. Slow down, take a deep breath, and…Read More »
What Is Curated Content? Eight Things to Know [Infographic]
This infographic covers the eight things that make curated content what it is, and also looks at best-practices you can follow to ensure it is…Read More »

How upskilling your paid advertising will tackle economic downturns
30-second summary: Marketing budgets are often the first to be slashed in a downturn – upskilling your existing team with digital marketing techniques can provide…Read More »
Marketing during a recession: Critical choices to preserve your pipeline
While nothing is guaranteed in the business world, the current economic uncertainty has companies scrutinizing their bottom line, and pressuring marketing teams to produce outsized…Read More »
How to optimize SEO titles with popular keywords
30-second summary: Title optimization of articles, blogs, or webpages is critical to get traffic, conversions, and earn money from Adsense and affiliates The standard advice…Read More »
How to lead SEO teams and track its performance effectively: Experts’ tips
Leading an SEO team is not an easy task, whether it’s an in-house or an agency one. Moreover, tracking and measuring results is a critical…Read More »
Four tools your business needs for better metric reporting
Technology has helped businesses in endless ways. But one of the most important benefits it offers to companies is the ability to monitor and measure…Read More »

5 Critical Elements You Need to Check Off for Every Blog Post
The post 5 Critical Elements You Need to Check Off for Every Blog Post appeared first on ProBlogger. This post is by ProBlogger subject matter…Read More »
Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process
The post Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process appeared first on ProBlogger. It hits you like a TON of…Read More »
Can You REALLY Make Money Blogging? 7 Things I Know About Making Money from Blogging
The post Can You REALLY Make Money Blogging? 7 Things I Know About Making Money from Blogging appeared first on ProBlogger. Ever wondered if tapping…Read More »
18 Lessons I’ve Learned about Blogging
The post 18 Lessons I’ve Learned about Blogging appeared first on ProBlogger. In November 2002 I first heard the word blog after a mate e-mailed…Read More »
How to Make $30,000 a year Blogging
The post How to Make $30,000 a year Blogging appeared first on ProBlogger. Ever dreamt of making a living through blogging but feel overwhelmed by…Read More »

Posts published in “Social Media Marketing”

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Nutrimuscle: Scaling spend and growing ROAS through better measurement
Snapchat driving spend growth at higher efficiency Nutrimuscle is a fast-growing sports supplement brand that started using Fospha in June 2023. Their goal was to grow…Read More »
Fospha’s Insights to Unlock eCommerce Growth in 2024
In the ever-evolving landscape of eCommerce, staying ahead requires constant adaptation and strategic insights. The Fospha State of eCommerce Report for Q1 2024 brings valuable…Read More »
Snap Selects Fospha as Measurement Partner for Retail eCommerce
Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure their Snapchat campaigns. What’s the problem this partnership is solving? Measuring…Read More »
Fospha as TikTok’s New Measurement Partner
Understanding media performance in digital marketing is like navigating a maze that constantly changes. The emergence of platforms like TikTok has revolutionized how brands connect…Read More »
Establishing niche authority: leveraging strategic content as a key differentiator
Whether you are new to SEO or an experienced SEO junkie, one cannot deny the importance of content to rank well on search engines such…Read More »

First Fortune500 company pauses ads on Twitter after Elon Musk’s acquisition
Illustration by Kristen Radtke / The Verge; Getty Images General Motors has temporarily halted advertising on Twitter after Tesla CEO Elon Musk completed his $44…Read More »
Red Bull’s Dietrich Mateschitz, the Austrian billionaire who transformed F1, soccer, and energy drinks, dies at 78
Austrian billionaire Dietrich Mateschitz, the co-founder of energy drink company Red Bull and founder and owner of the Red Bull Formula One racing team, has…Read More »
Elon Musk attacked for proposing a “Russia-Ukraine Peace” plan: “F#ck off is my very diplomatic reply to you”
Elon Musk All hell breaks loose this evening after Tesla CEO Elon Musk proposed a “Russia-Ukraine Peace” plan that angered the Ukrainian president, blue-check mark gatekeepers, journalists,…Read More »
Kim Kardashian charged by SEC for promoting cryptocurrency and has to pay a whooping …
Kim Kardashian The U.S. Securities and Exchange Commission (SEC) is charging Kim Kardashian for “unlawfully touting” a “crypto security,” the agency announced on Monday morning.…Read More »
London police arrest teen hacking suspect but won’t confirm GTA 6, Uber links
Image Credits: City of London The City of London police report they’ve arrested a 17-year-old in Oxfordshire on suspicion of hacking and said he remains…Read More »

Authenticity on social media is a moving target
A few years ago, social media content hit a turning point. Perfectly curated Instagram grids and impeccably produced video gave way to carefree photo dumps,…Read More »
Find UK Instagram influencers to grow your brand
Need to increase your share of voice in the UK market? You need UK Instagram influencers. Homegrown content creators engage their communities more deeply and…Read More »
The 9 best reputation management services for your brand in 2024
A positive online reputation builds trust and credibility with your audience and helps you stand out from competitors. But sometimes, despite your best efforts, your…Read More »
Influencer relationships (with consumers & brands) are evolving—what does that mean for marketers?
Do you have a “comfort influencer?” The one whose content you go back to again and again. You’re more invested in their personal life than…Read More »
31 free social media templates that will elevate your workflows
There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. If you want to…Read More »