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Posts published in “Search Engine Optimization”

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X (Twitter) is bringing back political ads

X, formerly known as Twitter, is lifting its ban on political advertising in the US. The Elon Musk-owned platform famously banished political ads back in…

How to balance competing forces in SEO

We all want to demonstrate strong results for our clients or stakeholders. But sometimes, pushing to an extreme can undo our efforts. This is much…

Instacart IPO: 7 key takeaways for advertisers

Grocery delivery service and advertising platform Instacart filed for its IPO on Friday. Why we care. Instacart Ads is an emerging platform where CPG (consumer…

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