Google’s help document on controlling your snippets in search results has added some examples of “bad” and “better” meta descriptions. The bad. Google advises avoiding…
Posts published in “Search Engine Optimization”
Category Added in a WPeMatico Campaign
If you were to play word association game about Google’s helpful content update, what would you say? Dud? Underwhelming? Or something similar? That seems to…
Update. The issue has now been resolved. Google is facing a slew of issues today affecting the Ads API, Impression Share, Auction Insights, and Ads…
Have you been working in an in-house marketing role and considering a switch to agency life? Agencies are great because you can gain exposure to…
Update. The issue has now been resolved. Google has been experiencing an issue with Auction Insights and Impression Share reporting since August 29. What Google…
We hear a lot of talk about SEO and Paid Search living together in perfect harmony, side by side on your search engine results page,…
PPC campaign managers have had tight control over their account management, data insights, and optimization tactics for almost two decades. But everything is changing. Query…
When we talk about creating a video strategy, people usually see it as getting found on YouTube. And for good reason – billions of users…
In order to retain and grow existing customer relationships, leading organizations are betting on first-party data solutions that can drive impact for both acquisition and…
Twitter has begun testing Tweet Tiles, a new display format for tweeted links. The tiles will have larger images and text and a visible CTA…