Many people are wanting to know when is the best time to post on Instagram. Instagram’s visual nature makes it a desirable marketing platform for…
Posts published in “Facebook Marketing”
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Traditional methods like star ratings and net promoter scores (NPS) are familiar ways we quantify customer satisfaction. But this is just the tip of the…
As social marketers are looking to get more eyes on their content, one of the biggest questions at the forefront is: when is the best time…
Social media involves the ultimate balancing act of the creative and the analytical. But if creativity is the intriguing icing on the cake, social media…
Everybody loves to win prizes—especially from their favorite brands. Create a social media giveaway or contest to feed this desire while improving your social media…
Online shopping has gone social. Imagine scrolling through Instagram, finding something you love. You complete your purchase all within the app and avoid navigating to…
Bratz, Barbie, Teenage Mutant Ninja Turtles, the Motorola Razr—these days, it seems like everything is getting a reboot, remake or revival. Some might perceive the…
You know when you’re working with a customer service team that has pressure-tested escalation management processes in place. It’s a difference you can measure—mainly in…
Delivering successful campaigns hinges on understanding your target customers. When you know how they feel about your brand, products and industry, you can reasonably predict…
In October 2023, I interviewed for a VP of Social and Content Strategy role for a very well-known and established brand. I met with the…