The greater your Instagram reach, the more eyes you can get on your brand’s visual content. Seems like a no-brainer, right? But in the face…
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What are SMART goals? SMART goals are Specific, Measurable, Attainable, Realistic, and Time-bound. Building SMART goals, and measuring progress towards them quarter over quarter, helps…
‘Tis the season to focus, put all your 2019 planning into motion and get all your ducks in a row before the holiday interruptions. In…
Businesses just can’t seem to catch a break from Facebook, can they? Kicking off 2018 with a reach-rocking algorithm shift, the social giant is now…
When designing a social media strategy for a global brand, there are many things to take into consideration. Should you start a new profile for…
Marketing and advertising have changed over the past decade or so. Television ads are muted; internet users can block advertising. And anyone who is willing…
It can seem like social media and email are completely separate things that have little to do with each other. They’re just different communication channels,…
Content marketing has been steadily growing for several years now. More and more businesses realize the long-term ROI of brand-owned content. 2018 was a big…
Last Updated: November 28, 2018 Staying relevant and capturing your audience’s attention is a constant challenge for marketers. And now that brands rely on video…
If you’re trying to wrap your head around modern social media, chances are you’re a bit overwhelmed. Hey, we totally get it. It’s a lot…