In the history of inventions, the rivalry between Nikola Tesla and Thomas Edison is one of the most famous. Their competition in the field of…
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Social media monitoring and social media listening are terms that have been used interchangeably, but there is a difference. Social media monitoring = Caring for…
In October 2018, Google announced that it will be shutting down the consumer version of Google+ owing to insufficient usage. The company announced that it…
Customer experience has become a top priority for companies in 2019. Today’s consumers base their perception of a brand on the meaningful moments they have…
If you’re using social media solely to promote your business, then you’re missing out on a whole other facet of the channel. Utilizing social media…
Is your brand keeping an ear to the ground through Instagram listening? Because there’s arguably no busier place than Instagram right now when it comes…
Outside of the day-to-day responses to posts and messages, how often do you take a step back and look at the big picture of your…
This post Social media listening: Your launchpad to success on social originally appeared on Sprout Social.
This post How social listening powers real connection with your customers originally appeared on Sprout Social.
Be honest: when’s the last time you updated your LinkedIn company page? Although the platform may not seem to be scoring as many headlines as…