Facebook still reigns as one of the most widely used online platforms by adults. And the vast majority are using it daily, which continues to…
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When YouTube first arrived in 2005, few likely had any idea how valuable it would become. The first video, “Me at the Zoo,” launched on…
It’s time to rethink how to promote your Instagram account. Why now? Because the platform’s rapid evolution and growth mean that what worked in the…
If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. But for businesses on…
Many social media marketers today find themselves at a challenging crossroads–social platforms are growing increasingly complex, with more features, formats and content types, and audiences’…
A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise,…
When working to create a successful social media content strategy, it’s important to pay attention to best practices on each individual platform. What works well…
Sprout Social is honored to be recognized as one of the 50 Highest Rated Private Cloud Computing Companies To Work For in a list released…
Social media is always evolving, and users’ behavior changes with it. One fact that doesn’t change is that all social platforms move fast, with a…
With a rapidly growing user base of 610 million professionals, LinkedIn provides organizations with unique opportunities. Beyond being a prime place to share content and…