Thoughtful design has always been at the core of everything we do at Sprout Social. From the very beginning, our founders understood that providing a…
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The social media landscape changes almost as quickly as you hit “retweet.” New trends pop up as platform developers design new features and algorithms that…
It’s hard to believe the decade is already over. From the emergence of new social media platforms to innovations in marketing, the last 10 years…
Social media trends rarely stay the same from year-to-year. That’s just the nature of social itself, right? The overarching theme for brands heading into 2020:…
If you’re still trying to define and finalize your social media goals – don’t sweat it. You’re definitely not alone. According to the Sprout Social…
We’ve all heard that change is the only constant, and that’s never rung more true than in the digital marketing world. Social media is always…
When the Hallmark Channel made the decision to pull several Zola commercials featuring a same-sex couple kissing, the internet erupted with mixed emotions and responses.…
We’ve all seen the social posts: selfies from a beach vacation, airplane wings en route to a faraway destination and delicious meals in a different…
It’s no secret that many marketers still struggle with social media measurement. And this is all despite the wealth of analytics and tools available to…
We’re excited to share an important milestone for Sprout Social: Today we became a public company! We started Sprout in 2010 to help our customers…