A huge part of social media advertising is making sure you’re targeting the right audience. Each social media platform has their own targeting capabilities, and…
Posts published in “Facebook Marketing”
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Welcome to the Social Spotlight, where we dive deep into what we love about a brand’s approach to a specific social campaign. From strategy through…
In our recent customer-exclusive webinar, “5 Skills You Need to Get Promoted in 2020,” Paul Balcerak of Copacino+Fujikado and Skylar Piro, Senior Manager of Enterprise…
In its early years, like many other social platforms, Twitter presented content in a reverse chronological order that showed the freshest content first. As the…
Let’s face it. No one likes commercials popping up in the middle of their favorite TV show. Or waking up to an inbox full of…
For social marketing professionals, it’s a constant challenge to stay up to date with the latest changes on social media platforms. Your social media strategy is…
Increasing your Facebook reach can be a challenging and time-consuming task. In many ways, it’s both the starting point and the end goal of Facebook…
Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends…
When you hear about influencer marketing, you might immediately envision young, attractive individuals posting pictures on Instagram that showcase an immaculately curated lifestyle while highlighting…
If you’re not using Pinterest for business already, it’s time to reconsider. While many brands were busy focusing their marketing efforts on Instagram and Facebook,…