QMS LLC

Conversion Rate Optimization

AI’s Transformative Impact On Web Design: Supercharging Productivity Across The Industry
As I sit down to write this article, I can’t help but marvel at the incredible changes sweeping through our industry. For the first time…Read More »
Customer Experience vs. User Experience: Buying vs. Using
Customer experience and user experience—CX and UX, respectively—are sometime used interchangeably. Other times, they’re completely different and unrelated components. The reality lies… The post Customer…Read More »
A UX Design Bootcamp For When You Don’t Have Time Or Money
A well-designed user experience can set a business apart, attract loyal customers, and drive growth. A poor UX, on the other hand,… The post A…Read More »
Create Each Type Of User Experience Map? Yes. Here’s Why
A user experience map is a visualization of the entire end-to-end experience users have when they use a product or service. It… The post Create…Read More »
Open-Source Meets Design Tooling With Penpot
This article is a sponsored by Penpot Penpot is a free, open-source design tool that allows true collaboration between designers and developers. Designers can create…Read More »

Search Engine Optimization

Visual content and SEO: How to use images and videos in 2025
Many businesses are finding their digital marketing efforts falling flat despite producing content regularly. The culprit? An outdated approach that neglects the growing importance of…Read More »
Your exclusive look at the SMX Next agenda is here
Next month, thousands of seasoned search marketers will gather online to learn next-level SEO, PPC, and generative AI tactics, get in-depth answers to specific questions,…Read More »
Structured data and SEO: What you need to know in 2025
Many search engines rely on structured data to enhance user experiences – and this trend will likely intensify in 2025. For this reason, structured data…Read More »
Amazon Today: A new frontier for brick-and-mortar by Feedonomics
Successful brands connect with buyers across multiple channels, provide a seamless customer experience and harmonize digital and physical operations. Retailers should not underestimate the importance…Read More »
The art of AI-enhanced content: 8 ways to keep human creativity front and center
As artificial intelligence (AI) becomes increasingly integrated into content creation, it’s easy to feel like the human element of writing might be overshadowed. While AI…Read More »

Email Marketing

AI’s Transformative Impact On Web Design: Supercharging Productivity Across The Industry
As I sit down to write this article, I can’t help but marvel at the incredible changes sweeping through our industry. For the first time…Read More »
Social media in sports marketing: Takeaways from the Chicago White Sox’s game-changing strategy
The role of social media in sports is quite literally game-changing. Local franchises now have global fanbases, and those fans expect real-time updates on and…Read More »
How to hire an influencer: A guide for successful partnerships
As brands continue to rely on multiple social media accounts to reach audiences and grow, influencers have become a fundamental part of successful digital strategies.…Read More »
Share of voice: What it is and how to measure it
With countless channels for brand promotion, marketers face an overwhelming amount of data. To cut through the noise, focus on metrics that provide a clear…Read More »
Customer Experience vs. User Experience: Buying vs. Using
Customer experience and user experience—CX and UX, respectively—are sometime used interchangeably. Other times, they’re completely different and unrelated components. The reality lies… The post Customer…Read More »

Content Marketing

The Video Content B2B Buyers Find Most Helpful
B2B buyers say they find video content most helpful when it educates them about a product/service and when it provides a solution to a problem…Read More »
How to Turn Live Video Into a Content-Repurposing Machine: Ian Anderson Gray on Marketing Smarts [Podcast]
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson Gray about how live video…Read More »
The User-Generated Content Advertising Ecosystem [Infographic]
This infographic explores performance trends for UGC advertising and how social networks are investing in UGC. Read the full article at MarketingProfsRead More »
Effective Content Writing in 15 Steps
It’s easy to get overwhelmed and feel like pulling your hair out when creating new pieces of content. Slow down, take a deep breath, and…Read More »
What Is Curated Content? Eight Things to Know [Infographic]
This infographic covers the eight things that make curated content what it is, and also looks at best-practices you can follow to ensure it is…Read More »

Analytics

Unlocking Brand Growth: Strategies for D2C and E-commerce Marketers
In today’s fast-paced digital landscape, scaling a brand effectively requires more than just an innovative product or service. For D2C and e-commerce marketers, understanding the…Read More »
How upskilling your paid advertising will tackle economic downturns
30-second summary: Marketing budgets are often the first to be slashed in a downturn – upskilling your existing team with digital marketing techniques can provide…Read More »
Marketing during a recession: Critical choices to preserve your pipeline
While nothing is guaranteed in the business world, the current economic uncertainty has companies scrutinizing their bottom line, and pressuring marketing teams to produce outsized…Read More »
How to optimize SEO titles with popular keywords
30-second summary: Title optimization of articles, blogs, or webpages is critical to get traffic, conversions, and earn money from Adsense and affiliates The standard advice…Read More »
How to lead SEO teams and track its performance effectively: Experts’ tips
Leading an SEO team is not an easy task, whether it’s an in-house or an agency one. Moreover, tracking and measuring results is a critical…Read More »

Blogging

Mastering Engaging Opening Lines: 11 Creative Strategies to Hook Your Readers
The post Mastering Engaging Opening Lines: 11 Creative Strategies to Hook Your Readers appeared first on ProBlogger. My wife’s first words to me were… ‘Hi…Read More »
8 Secrets to Crafting Blog Post Titles That Will Set the Internet Ablaze
The post 8 Secrets to Crafting Blog Post Titles That Will Set the Internet Ablaze appeared first on ProBlogger. Titles change the destiny of your…Read More »
How to Choose a Topic for Your Next Blog Post
The post How to Choose a Topic for Your Next Blog Post appeared first on ProBlogger. Choosing the right topic to write about on your…Read More »
8 Steps to Become a More Confident Writer
The post 8 Steps to Become a More Confident Writer appeared first on ProBlogger. Whatever you want to achieve by blogging – money, a fully-fledged…Read More »
What Can Bloggers Learn from Pickleball?
The post What Can Bloggers Learn from Pickleball? appeared first on ProBlogger. I may be late to the party but I’ve just discovered Pickleball! And…Read More »

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Paid Search

Fospha Unveils the Ultimate TikTok Playbook for Ecommerce Success
Fospha proudly announces the release of “Fospha’s Ultimate TikTok Playbook,” a comprehensive guide that empowers ecommerce businesses to leverage TikTok for exponential growth. Why Fospha’s…Read More »
Unlocking Brand Growth: Strategies for B2B and E-commerce Marketers
In today’s fast-paced digital landscape, scaling a brand effectively requires more than just an innovative product or service. For B2B and e-commerce marketers, understanding the…Read More »
Nutrimuscle: Scaling spend and growing ROAS through better measurement
Snapchat driving spend growth at higher efficiency Nutrimuscle is a fast-growing sports supplement brand that started using Fospha in June 2023. Their goal was to grow…Read More »
Fospha’s Insights to Unlock eCommerce Growth in 2024
In the ever-evolving landscape of eCommerce, staying ahead requires constant adaptation and strategic insights. The Fospha State of eCommerce Report for Q1 2024 brings valuable…Read More »
Snap Selects Fospha as Measurement Partner for Retail eCommerce
Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure their Snapchat campaigns. What’s the problem this partnership is solving? Measuring…Read More »

Social Media Marketing

First Fortune500 company pauses ads on Twitter after Elon Musk’s acquisition
Illustration by Kristen Radtke / The Verge; Getty Images General Motors has temporarily halted advertising on Twitter after Tesla CEO Elon Musk completed his $44…Read More »
Red Bull’s Dietrich Mateschitz, the Austrian billionaire who transformed F1, soccer, and energy drinks, dies at 78
Austrian billionaire Dietrich Mateschitz, the co-founder of energy drink company Red Bull and founder and owner of the Red Bull Formula One racing team, has…Read More »
Elon Musk attacked for proposing a “Russia-Ukraine Peace” plan: “F#ck off is my very diplomatic reply to you”
Elon Musk All hell breaks loose this evening after Tesla CEO Elon Musk proposed a “Russia-Ukraine Peace” plan that angered the Ukrainian president, blue-check mark gatekeepers, journalists,…Read More »
Kim Kardashian charged by SEC for promoting cryptocurrency and has to pay a whooping …
Kim Kardashian The U.S. Securities and Exchange Commission (SEC) is charging Kim Kardashian for “unlawfully touting” a “crypto security,” the agency announced on Monday morning.…Read More »
London police arrest teen hacking suspect but won’t confirm GTA 6, Uber links
Image Credits: City of London The City of London police report they’ve arrested a 17-year-old in Oxfordshire on suspicion of hacking and said he remains…Read More »

Facebook Marketing

Social media in sports marketing: Takeaways from the Chicago White Sox’s game-changing strategy
The role of social media in sports is quite literally game-changing. Local franchises now have global fanbases, and those fans expect real-time updates on and…Read More »
How to hire an influencer: A guide for successful partnerships
As brands continue to rely on multiple social media accounts to reach audiences and grow, influencers have become a fundamental part of successful digital strategies.…Read More »
Share of voice: What it is and how to measure it
With countless channels for brand promotion, marketers face an overwhelming amount of data. To cut through the noise, focus on metrics that provide a clear…Read More »
Post Performance Report: Masterful examples of executive brand advocacy
It’s time for another edition of the Post Performance Report (PPR), a series where we showcase social media posts and campaigns inspiring us, and explore…Read More »
How to schedule Instagram posts: The complete guide for 2025
If you’re still posting manually to Instagram, you’re spending too much time on repetitive tasks that could easily be automated with scheduling tools. Learning how…Read More »

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