Accessibility is a hot topic in the virtual event and video space. Live captions are an effective way to make your event accessible, but you…
Posts published in “Content Marketing”
Category Added in a WPeMatico Campaign
So… you’re relatively new to content marketing. You keep hearing about “sales enablement.” What exactly is that? And what content types can you tailor specifically…
PowerPoint presentations are a super basic skill, right? That means everyone makes super basic mistakes. This article covers four–and how to fix them. Read the…
As a marketer, you produce your content, you post it, you amplify it, and you’re done, right? Not so fast. There’s more. Gathering content intelligence…
Both B2B and B2C marketers say the primary purpose of content marketing is to generate brand awareness, but they differ on the other top reasons…
Sick of staring at cheesy stock images all day to use in your marketing? Don’t fall into the people-looking-at-a-whiteboard hole. Check out these other eight…
Most people throw out how-to manuals and go straight to YouTube to understand how to do something, and they should be able to do the…
It’s no longer enough to personalize emails using only the [your name] field. Customers are over it. Luckily, there’s a better way to personalize: dynamic…
This infographic covers how to diagnose what type of writer’s block you have, and it provides workarounds for each. It also shares general advice for…
In times of crisis, people say they want brand messaging to make them feel happy and motivated, according to recent research from Attest. Read the…