B2B buyers say they find video content most helpful when it educates them about a product/service and when it provides a solution to a problem…
Posts published in “Content Marketing”
Category Added in a WPeMatico Campaign
Are you ready to build a content hub? Just press the record button. George B. Thomas talks with Ian Anderson Gray about how live video…
This infographic explores performance trends for UGC advertising and how social networks are investing in UGC. Read the full article at MarketingProfs
It’s easy to get overwhelmed and feel like pulling your hair out when creating new pieces of content. Slow down, take a deep breath, and…
This infographic covers the eight things that make curated content what it is, and also looks at best-practices you can follow to ensure it is…
How do you know you’ve created a great piece of content? Pageviews? Social shares? Those are nice, but we really want to see content generate…
High conversion rates for your content can be elusive, but a solid way to get there is by ensuring your prospects are being served exactly…
Ever listened to a podcast and thought, Oh my god, I can do better? You probably can, and the popularity of the format has made…
This infographic looks at four approaches for improving your podcast: using interactive elements, featuring everyday people, allowing your passion to shine through, and getting out…
Industrial engineers want vendor marketers to provide information-rich technical content and want vendor salespeople to exhibit strong technical expertise, according to recent research from GlobalSpec…