Spying on your competitors’ marketing efforts is one of the most efficient ways to come up with your our marketing campaigns, learn new tactics as…
Posts published in “Analytics”
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Amazon has two Alexas in its family: the intelligent voice agent that is popping up everywhere, and Alexa.com, a subsidiary which provides competitive analysis about…
Sears, which long ago pioneered an early form of ecommerce through its catalog business, didn’t foresee a shifting landscape that started 25 years ago in…
Informational keyword research is a subject that has been covered thousands of times across every SEO blog, publication, and web design company. However, with voice…
The rise of voice search is no secret, and many companies are still wondering how to address it. When it comes to search data, how…
Dubbed “Clear History,” a Facebook Newsroom post by vice president and chief privacy officer Erin Egan said that the upcoming feature will “enable you to…
Your website’s data matters. By tracking your site’s most important metrics, you can get a valuable look at how well your SEO strategy is working;…
The era of graphs and spreadsheets as a way of thinking about analytics is beginning to approach its end. Predictive analytics, along with associated artificial…
GDPR (General Data Protection Regulation) is set to revolutionize how we process and store data in the digital age, with the aim of giving individuals…
Bounce rate is a metric that gets a lot of press and for good reason. It often serves as a strong indicator that your website…